nudgeme.co.uk business life coaching and professional life coaching with a twist

Life coach business with a twist ...

I'm Tamsin Butters and I came up with the idea for nudgeme.co.uk to help lessen people's confusion over exactly what a life coach does. For many people, I've found that the term "life coaching" or business life coaching conjures up either the image of someone chasing round a tennis court shouting instructions, or providing therapy or counselling to deal with a specific problem or situation. Almost as if it only applies to individuals who are suffering from a condition which needs 'fixing' in some way.

Then I saw a video clip of one of the leading people in the professional life coaching field, Michael Neill (actually, as far as I know, Paul McKenna’s life coach) when he introduced the analogy of playing Pooh Sticks, where two sticks are dropped over a bridge into a river to see which one comes out first. He made the simple comment that if one of the sticks gets held up, it didn’t require therapy, just a helpful nudge to set it on its way. At that moment in my mind the idea of nudgeme.co.uk was born - a life coach business with a twist in that I nudge rather than coach people!

A little about me ...

I've developed the services offered by nudgeme.co.uk after 20 or so years’ experience of facilitating groups, individuals and businesses to try out new ideas and policies in the fields of education, employment and training. During that time, I worked with public and voluntary bodies as well as smaller companies, specialising in business growth, marketing and communications strategies.

Part of my work included researching different approaches to personal development, and gave me a keen interest in understanding what makes people tick. I am a qualified Certified Business Practioner of NLP (Neuro Linguistic Programming) as NLP offers an overall and systematic approach to the various skills I'd already accumulated. It also provides the recognised skills for life coaching and business life coaching as the techniques are based on the interplay between how we think or feel, how we communicate and the connection between the two.

Although I'm based in the UK, I also spend part of each year in Cape Town, having fulfilled one of my own dreams a few years ago of having a place in the sun!

Your own personal sounding board ...

For me, the idea of gently nudging people also better encapsulates a key element of NLP, which is that it concentrates far more on the future than the past, and is based on the belief that you already have all the resources you need to achieve your goals. It's like having your own personal sounding board who believes you can do it!

“The life coaching really helped me prioritise my way of thinking and gave me the planning and organisational skills that I'm sure are going to be useful for the rest of my life. I would recommend it for anyone, whether they are students or in the workplace, it will definitely help!”

Lloyd, Cape Town, South Africa

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