Small Business Life Coaching

Are you working in rather than on your business?

The best bit of being self employed or running your own business is probably the same for you as for all of us – to give you greater freedom to work at what you enjoy, whilst living your life in the way you want – and the time to work on, rather than in, your business. But sometimes the reality can be very different, and not least, we can get in the way of our own success. nudgeme small business life coaching is about helping people to recognise that, and overcome any unhelpful beliefs or thinking that might be holding them back. This means that the whole picture is considered so that any potential obstacles or constraints to success are identified and worked through early on, leading to taking consistent and regular action.

Small business life coaching

nudgeme helps self-employed individuals, small business owners, or those in jobs working from home, to live a much more balanced day to day life, while achieving easier and greater success with their business and marketing communications strategies.  Our aim is to help people who struggle to find the time to keep on top of their business and marketing planning, let alone how to keep abreast of all the latest developments in internet and social media marketing.

You can spend your life learning about the latest small business development ideas or internet marketing techniques, but if you get overwhelmed, or find yourself failing to actually put them into action, no amount of new information is going to move your business forward. This can be the same for an individual working for themselves or a manager in a small business or organisation who is grappling with how best to integrate social media into their overall communications plan – and this is where a gentle nudge can make all the difference.

nudgeme VIP business intensive

This half day or one day session is geared to helping you stand back from the daily running of your business, and take some time out to review all those niggling thoughts and issues, which are causing you to work too many hours, get over stressed or completely out of balance with the rest of your life. The session focuses on four key areas with the aim of helping you to balance your ideal business and personal life, whilst challenging your thinking so that you achieve much  greater success with your marketing communications.

1 Your personal life – reviewing all the aspects that are important to you

2 Your business goals and success – where you are now and where you want to go

3 You as an effective entrepreneur – what might be currently holding you back?

4 Marketing communications – integrated solutions focusing on strategies that work, not tactics that keep you busy

Marketing communications – strategies that work not tactics that keep you busy

There’s never been a better time for small businesses, organisations and individuals to make the most of the latest developments in internet and social media marketing. But the never ending changes and new information now happening in real time can make that a daunting task. Our main objective is to give people a short cut to developing strategies that work for them, not another ‘to do’ list of tactics to keep them busy.

What that means is we focus on helping people make sense of the latest developments in internet marketing and social media (think Twitter, Facebook, LinkedIn, social bookmarking, blogging etc) but as part of developing – and implementing – an integrated marketing stategy and action plan that’s appropriate for their particular marketing and communications needs.

A crucial part of developing an overall strategy is the fact that building relationships with your potential clients/customers, and then regularly engaging with them in useful and valuable ways, is now the name of the game.

10 Step Marketing Checklist

You can begin now by making sure that you’re doing some key things in terms of your marketing and website development. Here’s a 10 step small business marketing checklist to get you started …

On-line marketing strategy & website review

See if your on line marketing strategy and/or web site is working as hard as it can to generate business for you. As part of the review we’ll:

  • look at how well your overall marketing strategy/web site is reflecting your brand, positioning and marketing objectives for your target audience(s)
  • check the crucial elements your on line marketing strategy/web site must have to achieve page one status on Google, increase traffic numbers to your website and social media channels and ensure potential clients/business prospects do business with you
  • brainstorm what on line marketing activities will be most appropriate for engaging with your target audiences
  • talk you through how to quickly use the internet marketing and social media marketing tools and techniques, tailored to your specific communications requirements
  • offer you short cuts and a social media marketing strategy tailored to your business, which you can immediately implement

If you’d like to discuss your specific needs, or would just like some initial information on how best to proceed, do make contact and I’ll be happy to help.